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Obed Manuel Latina Lista   Have you noticed how some companies have started targeting Latinos with bilingual commercials? They may be onto something. Researchers with MAGNA GLOBAL and the Center for Multicultural Science have found that the language-only based marketing strategies that have been used to target Latinos may be outdated. Given that the Latino community in […]

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LatinaLista — It doesn’t take a U.S. Census survey to know that Spanish is the second most spoken language in the country after English. A casual walk in most any major city in the country will feature hearing Spanish being spoken. It’s no wonder. The U.S. Census reports that there are now 53 million Latinos in […]

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LatinaLista — Living up to the nation’s (unofficial) tagline — “A country of immigrants,” a new report by the U.S. Census highlights the truth of that statement and the increase of language diversity in the country. Language Use in the United States: 2011 identifies the 300 different languages spoken by Americans. According to the report, […]

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LatinaLista — Throughout the immigration reform debate, most major media outlets have insisted on lumping all U.S. Latinos together. Not just the subgroups — Mexican-American, Puerto Rican, Cuban-American, etc. — but newly arrived Latino immigrants, for whom the immigration battle is being waged for in DC, and those Latinos who can trace their family tree […]

New Deputy Assistant Secretary for International and Foreign Language Education — Clay Pell with his wife Olympian figure skater Michelle Kwan.

By Daniel Ward Language Magazine Last month, the Department of Education’s Office of Postsecondary Education announced the appointment of a new Deputy Assistant Secretary for International and Foreign Language Education — Clay Pell, the grandson of former senator Claiborne Pell, after whom the Pell Grant program is named. Pell comes from the White House, where […]

By Laurel Airica Laurel Airica “… Political language – and with variations this is true of all political parties, from Conservatives to Anarchists – is designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind.” George Orwell The intentional misuse of words to cast spells on […]

LatinaLista — It’s an old story. Report after report always shows that Latino immigrants make themselves “sick” assimilating into U.S. society by adopting fastfood habits, workaholic lifestyles, etc. Now comes news that there are some Latino immigrants who are literally losing themselves in their quest to be all-American. Recent research by Amon Emeka and Jody […]

LatinaLista — Last month on the campus of the University of Texas at San Antonio (UTSA), scientists and researchers gathered for the 2011 Neuroscience Symposium: The Bilingual Brain. Among the many issues tackled at the day-long event was one that faces many teachers, students and families on a daily basis: When learning math, does it […]

LatinaLista — For many Latino families, the notion of higher education for their children, or themselves, can seem out of reach. Yet, a new bilingual website, En Camino: Herramientas educativas para familias/On our Way: Educational tools for families, sponsored by The National Center for Family Literacy (NCFL) provides the necessary information that can make it […]

LatinaLista — One guarantee of any comprehensive immigration reform bill is that it will require all immigrants to learn English and attain a level of proficiency. When that happens, lawsuits challenging the validity of English tests, like the Fresno case where two dozen minority women were laid off from a manufacturing plant after failing to […]

LatinaLista — It pays to speak another language. Well, it pays better if that other language is English. According to research published in 2003, immigrants (in the United States) who have mastered English compared to those who speak it poorly earn 67 percent more in wages. New system to teach English incorporates both braille and […]

By GRISELDA NEVAREZ Cronkite News Service PHOENIX — State mandates on how school districts teach English language learners keep local officials from adopting systems that can most effectively address the needs of their students, a state lawmaker contends. “To say that one size fits all sometimes may work, but sometimes it does not,” said Rep. […]

LatinaLista — While headlines tout how Latinos are the hardest hit in this recession, one report show that prior to the economy’s downfall, Hispanics had more of a disposable income. According to Latinum Network, while non-Hispanic consumer spending from 2005 to 2008 grew only 2.9%, Hispanic consumer spending increased 6.4% in that same period. What […]

LatinaLista — What’s the difference between Latino students of one high school versus “Spanish students” at another? The quick assumption would be that they are the same — all Hispanic students. Yet, that’s not true in this case. While the Latino students of Danbury High School are Hispanic, the Spanish students from Joel Barlow High […]

LatinaLista — It seems like every other month there’s a new report about Latinos and the Internet. The vast majority of the research suggests that Latinos are closing the digital divide, especially when it comes to using mobile devices to do it. The Pew Hispanic Center is the latest to release a report confirming that […]

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