Sponsored Content LatinaLista — Since 2012, over half of the births in the United States have been to people of color. This birthrate bolsters the US Census Bureau’s projections that by the year 2044, the country will be ‘majority-minority.’…
Obed Manuel Latina Lista Have you noticed how some companies have started targeting Latinos with bilingual commercials? They may be onto something. Researchers with MAGNA GLOBAL and the Center for Multicultural Science have found that the language-only based marketing strategies…
SaludToday On Spanish-language TV, food and beverage advertising is out of whack. Just 1% of food ads show water, fruits, or veggies, and 70% of ads show fast-food or other restaurants, candy, gum, snacks, and sugary drinks, according to…
By Frank X. Moraga AmigosNAZ A cultural battle is being waged on the streets of America and those fighting it must at times feel like the Mexican patriots on May 5, 1862 — shivering during a cold morning in…
LatinaLista — The fields of advertising, marketing and public relations still woefully lack the kind of diversity these fields need, especially in light of the fact that various ethnic groups comprise the targeted consumer groups most wanted by advertisers….
