By Dennise Barajas
The Venture
Even though his family and friends told him to pursue a computer career which is traditionally more steady and has a high earning potential, Armando Gonzales decided to follow his dream of becoming a professional photographer.
Gonzalez co-founded Stop Focus Studios in 2012, and in less than a year has made a name for himself among aspiring models. His founding partner left the company to start a baking company.
“I always felt the need on doing what I really love to do and that’s photography,” Gonzalez said.
While working and going to school at Devry University for a bachelors in multimedia design, Gonzalez continued to pursue photography in his free time. To his surprise, after just a few photo sessions with the help of his friends, his work started to get noticed by a multitude of people.
“A year ago, I used to work for a gas station, and they always checked out my photographs,” said Gonzalez, “they always asked if I was ever going to pursue my dream and I told them yes.”
The inspiration behind Gonzalez’s photography is Nebraska photographer, Jake Olson.
“He is one of the best photographers in the world. His work is one of a kind,” Gonzalez said.
Stop Focus specializes in fashion editorials. Many of his projects come from word of mouth among aspiring fashion models. They circulate his contact information when they are happy with the results of their photo sessions.
To help him meet client demand, Gonzalez…
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