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Latino designer makes blue-collar workwear chic

By Ruth Munoz
The Venture

Growing up on a ranch in South Texas inspired designer Shayne Salinas to draw on the durable and functional workwear of his childhood to create kooTH, his latest clothing line.

“I package every order individually, including a personalized thank you note,” says Shayne Salinas, an up and coming Houston Fashion Designer and CEO of his own clothing line, kooTH Brand.

After completing high school, Salinas moved to Los Angeles to pursue his dream of becoming a fashion designer. He studied at the Fashion Institute of Design and Merchandizing in L.A. and launched his first business there. He specialized in street wear, before moving the company to Las Vegas.

Salinas closed his business in Las Vegas to finally embark on his dream of establishing kooTH in Texas, where he could focus on clothing that is durable and fashionable. The brand name is derived form the word cough which means cultured, refined and well-mannered.

He and his staff personally use a stone slate to…

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